Isola is a colourful Visual Designer based in Milan.

After graduating at Politecnico di Milano, she worked for Ginette Caron and XYcomm. In 2013 she started her collaboration with Pitis e Associati. From 2018 to 2020 she was Design Director of the studio. She has had the privilege to re-design the New Wired Italia, awarded at SPD52 with the “Gold Medal” for the category “Best magazine of the year“; and the honour to re-design the New Vanity Fair Italia, awarded at SPD55 with “Silver Medal” for the category “Design: Fashion and Beauty“.

As a freelancer, her approach is both strategic and creative, quality and solutions-oriented. Her commitment is to best tell a brand’s story, transforming ideas into powerful visual experiences.

She has travelled to-and-froed over the world. That’s why she started the project Buenaonda. Her biggest dream is to discover the rest of the world. One day she will!

Her sparkling and colourful design is a way to express her love for life.

Services
Art Direction
Brand Strategy
Identity and Logo
Illustrations
Editorial and Print Design
Web Design
Event Art Direction

To Better Know
She eats Gelato, Pistachio granita and Pizza marinara.
Her greatest hit is Spaghetti al pomodoro.
She listens to Lust For Life by Iggy Pop.
She goes crazy for custard.
She is a perfumes addict.
Her nicknames are: Icaro, Cheeky Monkey, Kika, Chiocca and Ciccia.
Her mantra is: “How vain it is to sit down to write when you have not stood up to live." H.D. Thoreau

Masters
1. Pepe Mujica, for the revolution
2. James Brown, for the rhythm
3. Platone, for the art of teaching and the Hyperuranium
4. Neapolitan Music, for the tearing passion
5. Amélie Nothomb, for irony
6. Carl Gustav Jung, for the synchronicity
7. Ettore Sottsass jr, for frailty and genius
8. Cinema, in all its forms, for the stories
9. Franco Grignani, for the endless reserach and the rejection of certainty
10. Mary Anning, for bravery
11. Italo Calvino, for lightness
12. Francis Mallmann, for fire
This is Isola
PLFNC Records
Psychedelic Identity for PLFNC Records Label
Wired Italia
Redesign of a bookazine on the topics of innovation, future and technology
Art Director: Massimo Pitis – Creative Consultant: David Moretti – Photographer: Matteo Strocchia
A/C Law Firm
Art Direction and Brand Identity for a Law Firm
Photographer: Claudia Zalla – Set Design: Studio Fludd
Polifonic 2020
Brand Identity for a South Italy Music Festival
Santa Bar
Brand Identity for a cocktail bar in Paestum
Suite Nina
Brand Identity for a B&B in Lecce
Vanity Fair Italia
Redesign of the weekly magazine directed by Simone Marchetti
Creative Director: Massimo Pitis - Art Director: Elisa Ardeni - Photo Editor: Stefano Carminati
Goodblue
Brand Identity for an healthy fish fast food
Photographer: FT Foto
Sanacore
Art Direction and Brand Identity for Sanacore Liqueurs
Stories of Italy
Neverending Typo for Murano glass scented candles
Terraforte
Logotype for a business unit of Terra Moretti Holding
Art Direction with Massimo Pitis
Wired Italia
Lavoriamo Insieme - N°82 Primavera 2020
Art Direction: Massimo Pitis
Polifonic 2021
Brand Identity for a South Italy Music Festival
Recollect
Branding for an online shop of preloved pieces
Wired Italia
Il vero volto della Cina - N°94 Autunno 2020
Art Direction: Massimo Pitis
The Magic Kiosk
Brand Identity for a kiosk in Padova
Alternate Festival 2020
Brand Identity for a South Italy Music Festival
B&B Italia
Art Direction and Book Design for the 50's Anniversary
Art Direction with Massimo Pitis - Photographer: Matteo Strocchia
La Basilica
Brand Identity for a Pizzeria in Paestum
Beauty and The Beasts
Book Design for Kent Monkman Catalogue
Art Direction with Massimo Pitis - Photohgrapher: Matteo Strocchia
Observatory
Brand Identity for the Milan Design Week 2018 @TerrazzaMartini
Khris Journal
Art Direction and Magazine Design for Khris Journal Issue 01
Art Direction with Massimo Pitis
Bonito
Brand Identity for a Nikkei Restaurant
Photographer: Stefania Bertoldo - Illustrations: Laura Bagnera
Coffee Room
Invitation for a series of informal chitchat by Casamenu
Floristeria 2019
Art Direction and Brand Identity for a Milan Music Festival
GiroPizza
Pizza plates designed for Spazio Paestum
Hand-painted ceramic
Stories of Italy
Art Direction and Brand Identity for a brand specialized into self-handling pieces
Art Direction with Massimo Pitis – Photographer: Claudio Fabbro
Khrisjoy
Art Direction and Brand Identity for a puffer jacket's contemporary brand
Art Direction with Massimo Pitis – Photographer: Matteo Strocchia
Terra
Art Direction and Brand Identity for a Gelato Shop
Photographer: Matteo Strocchia
Mammy Coffeeburger
Brand Identity for a Burger Bar
Polifonic 2019
Brand Identity for a South Italy Music Festival
Aenha SS19
Pattern Design - Isola Collection
Photographer: Francesco Dolfo
Floristeria Observatory
Brand Identity for the Milan Design Ween Event @TerrazzaMartini
Juice
Brand Identity for a Juice Shop
Photographer: Stefano Bertoldo - Illustrator: Laura Bagnera
Aenha SS18
Brand Identity for a contemporary beachwear brand
Photographer: Francesco Dolfo
Wayeröb
Brand Identity for a luxury knitted underwear
Wired Italia
Il mondo nel 2018 - N°83 Inverno 2017
Art Director: Massimo Pitis - Photographer: Mattia Balsamini - Set Design: Studio Fludd
Vanity Fair Italia - Silver Medal
SPD55 Silver Medal for the category “Design: Fashion and Beauty“
Creative Direction: Massimo Pitis
Visionary Dictionary
Book Design for the first monography on the work of Beppe Giacobbe
Art Direction with Massimo Pitis - Photographer: F38F
Aenha SS20
Pattern Design - Jungle Collection
Floristeria 2017
Art Direction and Brand Identity for the MDW Edition "Flower Power"
Khrisjoy
Art Direction and Brand Identity for a puffer jacket's contemporary brand
Art Direction with Massimo Pitis - Photographer: Matteo Strocchia
The Fabric That Dreams Are Made Of
Art Direction and Book Design for Taroni Silk Factory
Art Direction with Massimo Pitis - Photographer: Matteo Strocchia
Wired Italia
Artificial Influencer - N°85 Estate 2018
Art Director: Massimo Pitis - Photographer: Matteo Strocchia
Aenha
Brand Identity for a contemporary beachwear brand
Shaker Bubble Tea
Logotype and Pattern Design for a Bubble Tea Shop
Tom. The Ordinary Market
Brand Identity re-design
Photographer: Stefania Bertoldo
Floristeria 2018
Art Direction and Brand Identity for the MDW Edition "Love You Mucho"